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  • How SaaS Shopping Carts Compare to Their Competition

    SaaS-Shopping-Carts

    So, you’re ready to launch an online store? Well, you’re in luck. A wide variety of shopping cart packages exist to meet your business’s needs.

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  • How Video Can Impact Your Conversion Rates

    Video

    Video consumption is soaring amongst online audiences. From 2013 to 2014, 43 percent more videos were watched online. For e-commerce businesses, this translates into an immense opportunity to market products and services to consumers.

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  • How Social Proof Influences Your SaaS Revenue

    SaaS-2x

    Research studies show that “63% of customers are more likely to make a purchase from a site which has user reviews.”

    While customer satisfaction and retention lead to company growth, social proof adds to the customer experience, especially since SaaS models rely heavily upon recurring revenue.

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  • A Product Feed Manager For Magento

    Online-Shopping

    Most businesses tend to hit their stumbling block while trying to set up their merchandise in online stores in that uploading of feeds to the site for their products to be visible becomes a daunting task. In the quest for a solution to this problem, many people find themselves lost and confused. In light of this, GoMage has introduced GoMage Feed Pro, a Magento extension that allows easy and more streamlined submission of content online.

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  • Stepcart Beta: New Default Theme

    New Default Theme

    We designed a new default theme for online stores on Stepcart. Our team has been working strenuously since December 2014 by reinventing every single element of pages with care for each pixel. It’s everything there is to passion about eCommerce.

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  • How to succeed with a Magento e-commerce store

    How-to-succeed-with-a-Magento-e-commerce-store

    WordPress is the single most popular content management system (CMS) online. A W3Techs survey found that almost a quarter (24.1%) of all websites were built with the platform – far more than competitors Joomla (2.8%), Drupal (2.1%) and Magento (1.1%).

    When you take out the blogs and concentrate on e-commerce however, Magento is the clear winner. According to a study of Alexa's million top e-commerce sites, Magento Community Edition was the most popular, with 25.6% of the market share, knocking WordPress’ WooCommerce plugin into second spot. The premium Magento Enterprise Edition ranked in 6th place, powering a further 4.4% of the top million e-commerce sites.

    One of the reasons Magento performs so well in is that it is custom-built for the purpose: it has a range of functionality that can be adapted to enhance e-commerce sites for businesses of all shapes and sizes. There are still some things you should bear in mind to get the best performance out of your Magento site however:

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  • GoMage Advanced Navigation version 4.7 and SEO Booster version 1.2 released!

    4.7 & 1.2

    GoMage Advanced Navigation version 4.7 and SEO Booster version 1.2 released! The performance has been improved, new exciting features have been added and all known bugs in both extensions have been fixed.

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  • What should we expect from Magento 2 & new Magento Connect?

    What should we expect from Magento 2 & new Magento Connect?

    As you may know Magento 2 is coming soon. The GoMage extensions were chosen for Merchant Beta.

    Magento 2 Platform Benefits:

    • The modular architecture of Magento;
    • Improved application programming interface (API);
    • Extensions conflict resolution tools;
    • A long-expected installer of a new Magento instance;
    • A framework for automated testing;
    • New layouts;
    • Performance Improvements;
    • Scalability Improvements.

     

    New Connect Marketplace:

    • The Magento Team will automatically scan for all extensions for plagiarism, code review, security, quality etc;
    • A new usability interface. Better for merchants to find out the modules;
    • A new dashboard for developers;
    • Marketing. New promotion and feature extensions.

     

    You can find out new Magento Connect video at https://vimeo.com/125955416

    The general availability of Magento 2 expects in Q4 2015.

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  • Development keys creation policy changed

    Great news! Due to multiple requests from our customers we have changed the default validity time for development keys to 365 days. All existing keys will be extended automatically as of today and will be valid for 365 days.

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  • GoMage FeedPro

    GoMage FeedPro is designed to generate Magento product feeds and export them to the shopping engines like Google Shopping, Amazon, eBay, etc. The feeds contain Magento product catalogs with the values for all necessary attributes which are required by the shopping engines. Each shopping system usually has a template according to which the feed should be created. The template indicates the mandatory attributes each product should have in order to be accepted by the system (e.g. name, brand, size, color, product_ID, SKU, etc). If some of those attribute values are missing in the catalog the store admin must fill them in before exporting the feed, otherwise it will be rejected by the shopping system.

    The feeds can be configured in CSV, TXT or XML format. The options of FeedPro extension allow the store admin to configure the feed file, that is, to create the list of attributes according to which the product information will be exported. The attributes should be mapped to the corresponding fields in the feed template provided by the shopping system (e.g. the field ‘brand’ usually contains the value of ‘manufacturer’ Magento attribute). There is no limit to the number of fields/attributes in the feed file, nor is there one for the number of feed files. Once an extension is installed the store admin can create as many feed files as they wish.

    A very important feature of FeedPro extension is a possibility to apply various filtering options to organize the products in the feed. For example, if the store admin only wants to export the products which belong to a specific category, all they need to do is create the necessary filtering condition in the feed settings. Any attribute can be used to include or exclude products in the feed. File creation settings in the feed determine whether or not ‘disabled’ and ‘out of stock’ products need to be exported. The option ‘Visibility’ is also taken into account unless it is disabled. If the settings state that only products with ‘catalog, search’ visibility should be exported, then the products set as ‘not visible individually’ will not be included in the feed.

    Another peculiarity of the extension is a possibility to create dynamic filters called ‘Dynamic attributes’. These filters are applied depending on specific conditions configured in the feed. The conditions are created according to ‘if – then’ pattern. For example, if the price is over $100 – then 10% discount is applied. Such filters are very convenient for setting up discounts or price rules.

    As soon as the template configuration is complete the feed can be generated and then uploaded to the shopping engine server. The upload can be done manually through the corresponding Merchant center, or automatically by FTP/SFTP. FeedPro extension settings allow the store admin to setup the time interval for automatic feed generation and upload. It is recommended to schedule the feed generation procedure for the time when the site load is the least (e.g. at night). Successful completion of the feed generation depends on the server capabilities and load level at the time of generation, as well as on the amount of products that need to be exported.

    GoMage company offers the service of feed configuration for additional cost. Their support team can configure the feeds for desired shopping engines ordered by the customer.

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